HUDUD IMIJI – IMIJEOLOGIYANING TURI SIFATIDA: ILMIY YONDOSHUVLAR VA ASOSLAR
DOI:
https://doi.org/10.67227/1kt3ra92Kalit so‘zlar:
hudud imiji, imijeologiya, vizual DNK, elektron reputatsiya, media makon.Abstrak
Ushbu maqolada hudud imijining nazariy-uslubiy asoslari imidjologiya fanining mustaqil va o‘ziga xos tarmog‘i sifatida tadqiq etilgan. Mavzuga oid xalqaro va mahalliy olimlarning konseptual qarashlari hamda ilmiy yondashuvlari tizimli tahlil qilingan. Tadqiqotda hudud imijining shakllanish mexanizmlari, uning tarkibiy qismlari hamda zamonaviy media makonda mintaqaviy jozibadorlikni oshirishdagi o‘rni ilmiy jihatdan asoslab berilgan.
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